2B assessment Film, Radio, Video Games DIRT Sheet

2B assessment Film, Radio, Video Games DIRT sheet

Grade A	Grade B	Grade C	Grade D	Grade E	Grade U
17-20	14-16	11-13	7-10	6	0-5
51-60	42-50	33-41	21-32	6-20	0-5

Q1 Explain the impact of evolving digital media on film production, distribution and exhibition. Refer to Jungle Book 1967 and Jungle Book 2016 to support your answer (20)

(In this question compare and contrast the two productions, the way they were marketed and the different ways audiences can access them).

Level	Mark Scheme Film Explanation/Analysis/Argument, Examples and Terminology	Mark
3	A comprehensive demonstration of knowledge and understanding of the Film industry. ● Comprehensive, detailed and accurate knowledge and understanding of the Film industry. ● Clear and precise and balanced explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. ● Answer is supported by detailed and accurate reference to The Jungle Book (1967) and The Jungle Book (2016)	14-20
2	An adequate demonstration of knowledge and understanding of the Film industry. ● Generally accurate explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. ● Answer is supported by generally accurate reference to The Jungle Book (1967) and The Jungle Book (2016)	7-13
1	A minimal demonstration of knowledge and understanding of the Film industry. ● knowledge and understanding of the Film industry is minimal. ● Explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. Answer may only focus on production, distribution or exhibition. ● Reference to The Jungle Book (1967) and The Jungle Book (2016) is minimal and inaccurate	1-6
0	No response or no response worthy of credit	0

Q2 ‘The BBC Radio 1 Breakfast show depends as much upon marketing and distribution to a specific audience as it does upon good production processes.’ To what extent would you agree with this statement (20)

(Focus on the ways the breakfast show has tried to appeal to its audience, all the new things Cooper has introduced and the BBC remit for good production processes).

Level	Mark Scheme Radio Explanation/Analysis/Argument, Examples and Terminology	Mark
3	A comprehensive demonstration of ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology relevant and accurate	14-20
2	An adequate demonstration of: ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology, mostly accurate	7-13
1	A minimal demonstration of ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology, some inaccuracies	1-6
0	No response or no response worthy of credit	0

Q3 How does media ownership have an impact on the successful distribution of Minecraft. (20)

(Define media ownership, discuss video games and quickly narrow to Minecraft. Different owners. how this has developed the game and how it is marketed and accessed by fans.)

Level	Mark Scheme Video Games Explanation/Analysis/Argument, Examples and Terminology	Mark
3	An comprehensive demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, relevant and accurate	14-20
2	An adequate demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, mostly relevant and accurate	7-13
1	A minimal demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, some inaccuracies	1-6
0	No response or no response worthy of credit	0

Identify a strength or strengths in your assessment: Film I started off by answering the question and spoke about CGI. Also I understood how they marketed the film to a range of audiences eg. Hispanic and male audience. Radio I understood the target audience, I mentioned about the social media accounts and the celebrity guests who appear on the show. Video Games I stated the facts about the game i.e. when it was taken over and how much for etc.    What are the areas you need to improve? Film I need to talk about the 1967 film in more detail - animation, storyboard, music. Talk about xerography (photocopying). For the 1967 film I should have mentioned about interviews on the radio as well as posters. I should have talked about the Disney vault and VHS. Radio I must say what the BBC remit is, what happens on the show (timeline), when it’s on, what the gimmicks are i.e. mates around the table style, games, personality (the show content) Video Games I need to make sure I answer the question at the beginning and end. Mention about the new film coming out. What do you need to focus on for your next assessment? In the next assessment I need to have more structure in my answers eg. A paragraph for each section of the question. I have to ensure I answer the question and the beginning and end and fill in the middle with the relevant information.