December Mock Exam Dirt Sheet

DIRT Marksheet – H409 Dec 2018 PPEs

Name:                                           Date:

AO1:Demonstrate knowledge and understanding of the theoretical framework of media and contexts of media and their influence

AO2Apply knowledge and understanding of the theoretical framework of media to:

Analyse media products/Evaluate academic theories/ Make judgements and draw conclusions

1	-reference to Van Zoonen’s theory (patriarchy) -representations of people, messages eg. Using texts and images. Examples: -a woman is only present as a man’s partner. -men at war -Margot looking lovingly up at Superman
2	-identify generic conventions in British newspapers (compare mi-market and broadsheet) -Guardian goes against traditional broadsheet conventions (image to text ratio)
3	-examples of ownership models eg. Guardian’s Scott trust ownership and Daily Mails Rothermere family -role of political parties to offer newspapers opportunities for affiliation. Eg. DM is a right-wing paper- partly defined by its support for Conservative party. Guardian is a centre-left paper and is partly defined by its support for labour. -refer to examples from papers studied
4	-explanation of Gerbner’s theory- stress on long term media effects on attitudes rather than short term.  -Gerbner’s stress on increased media effects on heavy media users to describe effects on users online news sites which encourage constant media use -Shirky end of audience theory- change from atomised consumers to consumers as producers. -online newspapers are more likely to use ‘citizen journalism’ with material taken from social media and to encourage comments and participation from the audience. -Gerbner good for discussion of tabloids: - messages of anti-immigration, usual DM scares (cancer), - femail section of DM reference what females are interested in  -Shirky: - audience interaction with both websites - subscribers for Guardian make it more of a cooperative than passive reader - Guardian readers can get relevant sections emailed straight to inboxes.
5	-CLAMPS, FAM,STOPS and how the lyrics represent CBR Costume: floaty red dress, tattoos, business suit Lighting: light on her Actors: businessman, homeless woman, girl, girls running, man and dog Setting: grey council urban estate Framing: young teenager on edge of society  Screen-time: equally spread between her and the other characters could fit her theory of how she tells us to treat people equally.  Pace: increases as mood lifts SFX: lack of this gives the ‘reality’ of CBR’s message- she is grounded in the real world.
6	-Putin, 50’s style horror typography is intended to help the magazine look informal and witty, and it addresses a sophisticated audience.  - Putin likes to be framed topless - Eagle represents US

DIRT Task Dec 2018 PPE

Identify a strength or strengths in your assessment: I feel I have used the sources to their full capacity to ensure I get enough information to write an answer. I have tried to use my prior knowledge to apply it to the question. I have made relevant points relating to the question What are the areas you need to improve? I need to improve by making more points in each question. Eg. More points in the Big Issue question. Expand my knowledge on Gerbner and Shirky theory   Study each of the newspapers to distinguish differences between them, especially focussing on regulation and ownership. What do you need to focus on for your final assessments?  Definitely practise more on timings for each question I need to learn the whole of the News topic

Mock Exam Dirt Sheet

ASSESSMENT 3B End of Year Media Language and Representation

GBHS MEDIA STUDIES A LEVEL Marksheet

Name: Hannah Talbot                                        Date: 06/07/18

AO1: Demonstrate knowledge and understanding of the theoretical framework of media and contexts of media and their influence

AO2 Apply knowledge and understanding (KU) of the theoretical framework of media to:

Analyse media products/ Make judgements and draw conclusions

Level 3 KU 10-13 Analysis 6-7	·         A comprehensive response to the set question ·         Comprehensive and accurate knowledge and understanding ·         Convincing, perceptive and accurate analysis ·         Convincing, perceptive and accurate evaluation ·         Highly developed and accomplished judgements and conclusions The response demonstrates a highly developed and detailed line of reasoning which is coherent and logically structured. The information presented is entirely relevant and substantiated.
Level 2 KU 10-13 Analysis 3-5	·         An adequate response to the set question ·         Adequate and generally accurate knowledge and understanding ·         Adequate and generally successful analysis ·         Adequate and generally successful evaluation ·         Adequate and generally well-reasoned judgements and conclusions The response demonstrates a line of reasoning with some structure. The information presented is in the most part relevant and supported by some evidence.
Level 1 KU 10-13 Analysis 3-5	·         A minimal response to the set question ·         Minimal application of knowledge and understanding ·         Analysis is minimal and/or largely descriptive and may not be relevant ·         Evaluation is minimal or brief, and is likely to be largely descriptive ·         Judgements and conclusions, if present, are minimal with limited support ·           Information presented is basic and may be ambiguous or unstructured. The information is supported by limited evidence.

Identify a strength or strengths in your assessment: I feel I had good knowledge of all of the media texts so that I could write about them in detail. I can create some good points on the Big Issue covers. I am good at covering points on gender in Stop Where You Are.   What are the areas you need to improve? I need to improve by writing about a variation of representations in the media texts I am given. For example, in the first question, I only wrote about gender, whereas I could have talked about class. I need to improve my ability write under timed conditions. What do you need to focus on for your next assessment? I need to focus on analysing unseen texts in the occasion that there might be an unseen text in the exam. I need to do practise questions under timed conditions so I can write enough in the time I have.

2B assessment Film, Radio, Video Games DIRT Sheet

2B assessment Film, Radio, Video Games DIRT sheet

Grade A	Grade B	Grade C	Grade D	Grade E	Grade U
17-20	14-16	11-13	7-10	6	0-5
51-60	42-50	33-41	21-32	6-20	0-5

Q1 Explain the impact of evolving digital media on film production, distribution and exhibition. Refer to Jungle Book 1967 and Jungle Book 2016 to support your answer (20)

(In this question compare and contrast the two productions, the way they were marketed and the different ways audiences can access them).

Level	Mark Scheme Film Explanation/Analysis/Argument, Examples and Terminology	Mark
3	A comprehensive demonstration of knowledge and understanding of the Film industry. ● Comprehensive, detailed and accurate knowledge and understanding of the Film industry. ● Clear and precise and balanced explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. ● Answer is supported by detailed and accurate reference to The Jungle Book (1967) and The Jungle Book (2016)	14-20
2	An adequate demonstration of knowledge and understanding of the Film industry. ● Generally accurate explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. ● Answer is supported by generally accurate reference to The Jungle Book (1967) and The Jungle Book (2016)	7-13
1	A minimal demonstration of knowledge and understanding of the Film industry. ● knowledge and understanding of the Film industry is minimal. ● Explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. Answer may only focus on production, distribution or exhibition. ● Reference to The Jungle Book (1967) and The Jungle Book (2016) is minimal and inaccurate	1-6
0	No response or no response worthy of credit	0

Q2 ‘The BBC Radio 1 Breakfast show depends as much upon marketing and distribution to a specific audience as it does upon good production processes.’ To what extent would you agree with this statement (20)

(Focus on the ways the breakfast show has tried to appeal to its audience, all the new things Cooper has introduced and the BBC remit for good production processes).

Level	Mark Scheme Radio Explanation/Analysis/Argument, Examples and Terminology	Mark
3	A comprehensive demonstration of ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology relevant and accurate	14-20
2	An adequate demonstration of: ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology, mostly accurate	7-13
1	A minimal demonstration of ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology, some inaccuracies	1-6
0	No response or no response worthy of credit	0

Q3 How does media ownership have an impact on the successful distribution of Minecraft. (20)

(Define media ownership, discuss video games and quickly narrow to Minecraft. Different owners. how this has developed the game and how it is marketed and accessed by fans.)

Level	Mark Scheme Video Games Explanation/Analysis/Argument, Examples and Terminology	Mark
3	An comprehensive demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, relevant and accurate	14-20
2	An adequate demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, mostly relevant and accurate	7-13
1	A minimal demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, some inaccuracies	1-6
0	No response or no response worthy of credit	0

Identify a strength or strengths in your assessment: Film I started off by answering the question and spoke about CGI. Also I understood how they marketed the film to a range of audiences eg. Hispanic and male audience. Radio I understood the target audience, I mentioned about the social media accounts and the celebrity guests who appear on the show. Video Games I stated the facts about the game i.e. when it was taken over and how much for etc.    What are the areas you need to improve? Film I need to talk about the 1967 film in more detail - animation, storyboard, music. Talk about xerography (photocopying). For the 1967 film I should have mentioned about interviews on the radio as well as posters. I should have talked about the Disney vault and VHS. Radio I must say what the BBC remit is, what happens on the show (timeline), when it’s on, what the gimmicks are i.e. mates around the table style, games, personality (the show content) Video Games I need to make sure I answer the question at the beginning and end. Mention about the new film coming out. What do you need to focus on for your next assessment? In the next assessment I need to have more structure in my answers eg. A paragraph for each section of the question. I have to ensure I answer the question and the beginning and end and fill in the middle with the relevant information.