The Social Media Effect

- New stories break on twitter before anything else e.g.. Osama Bin laden 's death was released on              
  twitter by his next door neighbour hearing a racket.
- 50% of news consumers have received 'breaking news' which is later discovered not to be true.
- 46% of people get their news online at least 3 times a week.
- As of 2012, online news revenue has surpassed print newspaper revenue.

Clay Shirky- How Social Media Can Make History

- When a newspaper was printed, it gave one message to everyone, however with social media, many messages are portrayed because of the ability to comment/share/like etc. 
- To find out further about a specific article, you can specifically search it on the internet and get an immediate answer. 
- Phones and computers allow you to consume and produce.
- The audiences of media can communicate/ interact with each other.

An example of this is the Chinese earthquake in 2008.
As the earthquake was happening, the news was instantly reported by citizens, the BBC got the information from twitter.
- Within half a day, donation sites were already set up.